The Resource A cognitive psychology of mass communication, Richard Jackson Harris

A cognitive psychology of mass communication, Richard Jackson Harris

Label
A cognitive psychology of mass communication
Title
A cognitive psychology of mass communication
Statement of responsibility
Richard Jackson Harris
Creator
Subject
Language
eng
Summary
In this fifth edition of his highly successful text, author Richard Jackson Harris updates and expands his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior
Member of
Cataloging source
N$T
Dewey number
302.2301/9
Illustrations
illustrations
Index
index present
LC call number
P96.P75
LC item number
H37 2009eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Communication series
Label
A cognitive psychology of mass communication, Richard Jackson Harris
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (pages 371-449) and index
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Mass communication in our wired society: the changing media landscape -- Research and theory in mass communication: how we study media scientifically -- The psychology of media use: tapping into our deepest selves -- Media portrayals of groups: distorted social mirrors -- Advertising: baiting, catching, and reeling us in -- Sports, music, and religion: emotion on display -- News: setting the agenda about the world -- Politics: using news and advertising to win elections -- Violence: watching all that mayhem really matters -- Sex: pornography, innuendo, and rape as a turn-on -- Socially positive media: teaching about health and other good things -- Responding to media: getting our two cents in
Control code
ocn402597292
Dimensions
unknown
Edition
5th ed
Extent
1 online resource (xii, 463 pages)
File format
unknown
Form of item
online
Isbn
9780805898330
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other control number
9786612085338
Other physical details
illustrations
Quality assurance targets
not applicable
http://library.link/vocab/recordID
.b24430742
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • (OCoLC)402597292
  • pebco0203892712

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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