The Resource Brain tattoos : creating unique brands that stick in your customers' minds, Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong

Brain tattoos : creating unique brands that stick in your customers' minds, Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong

Label
Brain tattoos : creating unique brands that stick in your customers' minds
Title
Brain tattoos
Title remainder
creating unique brands that stick in your customers' minds
Statement of responsibility
Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong
Creator
Subject
Language
eng
Summary
Make your brand so strong customers can't get it out of their heads!
Cataloging source
COO
Dewey number
658.8/27
Illustrations
illustrations
Index
index present
LC call number
HD69.B7
LC item number
P64 2005
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Label
Brain tattoos : creating unique brands that stick in your customers' minds, Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong
Publication
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Preliminaries; Contents; Chapter 1: Your Brand; Chapter 2: Brand Checkup; Chapter 3: Brand Moi; Chapter 4: Brand Warriors; Chapter 5: Branding Basics; Chapter 6: Brand Naming; Chapter 7: Four Engines of Brand Development; Chapter 8: The Fifth Engine; Chapter 9: Internal Branding; Chapter 10: Before You Brand, Protect Your Assets; Epilogue: Top-Ten Tattoo Taboos; Resources; Index; About the Author
Control code
ocm70773783
Dimensions
unknown
Extent
1 online resource (xx, 187 pages)
Form of item
online
Isbn
9780814472347
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other physical details
illustrations
http://library.link/vocab/ext/overdrive/overdriveId
ebl242997
http://library.link/vocab/recordID
.b21153875
Specific material designation
remote
System control number
  • (OCoLC)70773783
  • pebcs0814428398

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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