The Resource Carrefour : retailing in an international marketplace, Daniel W. Baack, Eric G. Harris & Donald Baack

Carrefour : retailing in an international marketplace, Daniel W. Baack, Eric G. Harris & Donald Baack

Label
Carrefour : retailing in an international marketplace
Title
Carrefour
Title remainder
retailing in an international marketplace
Statement of responsibility
Daniel W. Baack, Eric G. Harris & Donald Baack
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
The French supermarket company, Carrefour, has grown to own a significant share of the global retail market. This case study examines how Carrefour has ensured its success in international markets by adapting its strategies, depending on local culture, economy or religious differences
Member of
Cataloging source
StDuBDS
Dewey number
658.84
Illustrations
illustrations
Index
no index present
LC call number
HF1416
Literary form
non fiction
Nature of contents
dictionaries
Series statement
SAGE knowledge. Cases
Target audience
specialized
Label
Carrefour : retailing in an international marketplace, Daniel W. Baack, Eric G. Harris & Donald Baack
Publication
Note
Originally Published in: Baack, D. W., Harris, E. G., & Baack, D. (2012). Carrefour: Retailing in an International Marketplace. In International marketing (pp. 34-35). Los Angeles: SAGE Publications, Inc. ISBN: 9781452226354
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001382593
Extent
1 online resource
Form of item
online
Isbn
9781506322520
Isbn Type
(ebook)
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour)
http://library.link/vocab/recordID
.b3487107x
Specific material designation
remote
System control number
sage9781506322520

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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