The Resource Employee motivation and retention strategies at Microsoft Corporation, written by Barnali Chakraborty

Employee motivation and retention strategies at Microsoft Corporation, written by Barnali Chakraborty

Label
Employee motivation and retention strategies at Microsoft Corporation
Title
Employee motivation and retention strategies at Microsoft Corporation
Statement of responsibility
written by Barnali Chakraborty
Creator
Author
Subject
Genre
Language
eng
Summary
The case examines the employee motivation and retention strategies of the US based Microsoft Corporation (Microsoft). Since its inception, Microsoft was appreciated for its employee-friendly HR practices. However, during the late 1990s, as the company was growing rapidly in size, it lost the popular elements of its work culture. Moreover, several racial discrimination lawsuits and antitrust proceedings affected the company's corporate image and financial performance adversely. In the early 2000s, in order to improve its profit margins, Microsoft started cutting several employee benefits, which demotivated its employees. To boost the employee morale, in 2006, Steve Ballmer, the then CEO of Microsoft, appointed Lisa Brummel as the Senior Vice-president of HR. After taking charge, Brummel announced a plan to significantly revamp some of the existing HR management practices at the company. She announced a plan named 'myMicrosoft,' which included developing appropriate systems to enhance communication between the employees and the HR department, making changes in the company's performance review system, introducing several new employee benefits, and designing new workplaces in an effort to attract and retain employees. The case analyzes in detail the HR initiatives taken by Brummel. It ends with a discussion on the benefits realized from the initiatives implemented by her
Cataloging source
VaAlASP
Illustrations
illustrations
Index
no index present
Language note
In English
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Human resource management online text
Label
Employee motivation and retention strategies at Microsoft Corporation, written by Barnali Chakraborty
Publication
Copyright
Note
  • Case code: HROB129
  • Title from resource description page (viewed May 26, 2015)
Bibliography note
Includes bibliographical references (page 15)
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
ASP2778220/hrmo
Dimensions
unknown
Extent
1 online resource (15 pages)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other physical details
illustrations
http://library.link/vocab/recordID
.b35068851
Reformatting quality
access
Specific material designation
remote
System control number
  • ASP2778220
  • (OCoLC)911722411

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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