The Resource Health communication : a media and cultural studies approach, Belinda Lewis, Monash University, Australia, Jeff Lewis, RMIT University, Australia

Health communication : a media and cultural studies approach, Belinda Lewis, Monash University, Australia, Jeff Lewis, RMIT University, Australia

Label
Health communication : a media and cultural studies approach
Title
Health communication
Title remainder
a media and cultural studies approach
Statement of responsibility
Belinda Lewis, Monash University, Australia, Jeff Lewis, RMIT University, Australia
Creator
Contributor
Author
Subject
Language
eng
Summary
"This book is about communicating for health and social change. With a clear focus on public health and health promotion practice, it provides a unique introduction to media and cultural studies perspectives on health communication. Health Communication explores the dynamic world of contemporary mass media and diverse forms of alternative, mobile and social media: How are communities using media to communicate about health and advocate for social change? What are the challenges and opportunities involved with using the media for health communication? How can health promotion practitioners utilise media to create opportunities for more participatory and empowering approaches to health communication? This indispensable guide to health communication provides readers with detailed and practical insights to the role of media and culture in contemporary health issues. Accessible theory is blended with case studies from around the world giving students, academics, and practitioners an invaluable framework for practice and a rich source of material for discussion"--
Assigning source
Provided by publisher
Cataloging source
DNLM/DLC
Dewey number
RA427.8
Illustrations
illustrations
Index
index present
LC call number
RA441
LC item number
.L49 2015
Literary form
non fiction
Nature of contents
bibliography
Label
Health communication : a media and cultural studies approach, Belinda Lewis, Monash University, Australia, Jeff Lewis, RMIT University, Australia
Publication
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • mel
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Understanding media and culture in health communication. Media, culture and communication in health promotion -- Understanding the media -- Culture and health communication -- Working with media -- Communicating for health and social changes. Social marketing : persuasive communication -- Participatory communication for health : working with communities -- Community media and online communities : media-making -- Entertainment education : storytelling and popular culture -- Health activism : community action for change -- Advocacy for healthy public policy
Control code
ocn905565034
Dimensions
24 cm
Extent
x, 255 pages
Isbn
9780230298323
Lccn
2014037831
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
http://library.link/vocab/recordID
.b3488872x
System control number
  • (OCoLC)905565034
  • xx3488872x

Library Locations

    • Deakin University Library - Melbourne Burwood CampusBorrow it
      221 Burwood Highway, Burwood, Victoria, 3125, AU
      -37.846510 145.115099
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