The Resource Marketing communications : a brand narrative approach, Micael Dahleń, Fredrik Lange, Terry Smith

Marketing communications : a brand narrative approach, Micael Dahleń, Fredrik Lange, Terry Smith

Label
Marketing communications : a brand narrative approach
Title
Marketing communications
Title remainder
a brand narrative approach
Statement of responsibility
Micael Dahleń, Fredrik Lange, Terry Smith
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
Dewey number
658.8/02
Illustrations
illustrations
Index
index present
LC call number
HF5415.123
LC item number
.D34 2010
Literary form
non fiction
Nature of contents
bibliography
Label
Marketing communications : a brand narrative approach, Micael Dahleń, Fredrik Lange, Terry Smith
Publication
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • zbnus
  • mel
  • wbl
  • fro
Control code
000044475472
Dimensions
25 cm
Extent
xxii, 584 p.
Isbn
9780470319925
Isbn Type
(pbk.)
Lccn
2009025220
Other physical details
ill.
http://library.link/vocab/recordID
.b23899256
System control number
(OCoLC)234440839

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    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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