The Resource Reputation management : the key to successful public relations and corporate communication, John Doorley and Helio Fred Garcia

Reputation management : the key to successful public relations and corporate communication, John Doorley and Helio Fred Garcia

Label
Reputation management : the key to successful public relations and corporate communication
Title
Reputation management
Title remainder
the key to successful public relations and corporate communication
Statement of responsibility
John Doorley and Helio Fred Garcia
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
Dewey number
659.2
Illustrations
illustrations
Index
index present
LC call number
HD59
LC item number
.D66 2011
Literary form
non fiction
Nature of contents
bibliography
Label
Reputation management : the key to successful public relations and corporate communication, John Doorley and Helio Fred Garcia
Publication
Note
Originally published: New York ; London : Routledge, c2007
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • mel
  • glg
Contents
Reputation management -- Ethics and communication -- Media relations -- Social media -- Organizational communication -- Government relations -- Community relations -- Investor relations -- Global corporate communication -- Integrated communication -- Issues management -- Crisis communication -- Corporate responsibility -- Public relations consulting -- Challenges and opportunities in corporate and organizational communication
Control code
000045243758
Dimensions
27 cm
Edition
2nd ed
Extent
xxvii, 428 p.
Isbn
9780415801843
Lccn
2010001231
Other physical details
ill.
http://library.link/vocab/recordID
.b25441036
System control number
  • kt25441036
  • (OCoLC)501320902

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
    • Deakin University Library - Melbourne Burwood CampusBorrow it
      221 Burwood Highway, Burwood, Victoria, 3125, AU
      -37.846510 145.115099
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