The Resource Social movements for good: how companies and causes create viral change, Derrick Feldmann

Social movements for good: how companies and causes create viral change, Derrick Feldmann

Label
Social movements for good: how companies and causes create viral change
Title
Social movements for good: how companies and causes create viral change
Statement of responsibility
Derrick Feldmann
Creator
Subject
Language
eng
Summary
"Social Movements for Good tells the stories behind five of today's most successful Millennial-generation social good movements by companies and nonprofits. In exploring each movement highlighted in the book, the reader will learn about leaders that created these movements, individuals that responded, and the data and research behind the movement's success. The result is a full understanding of how social good movements are created today, how to truly activate a new generation, and the foundation and approach necessary to generate a public response to a social issue"--
Assigning source
Provided by publisher
Cataloging source
DLC
Dewey number
303.48/4
Index
index present
LC call number
HM881
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Label
Social movements for good: how companies and causes create viral change, Derrick Feldmann
Publication
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Contents
Machine generated contents note: Preface Acknowledgements About the Author Chapter One The Movement for Good Social Movements -- The Power of the People Chapter Two Empathy The Why Behind Social Movement Participation Viewpoint -- Social Movement Builder James Coan, University of Virginia Chapter Three From Belong to Owning a Movement How People Engage With Movements Today Viewpoint -- Social Movement Builder Adam Braun, Pencils of Promise Chapter Four Creating a Narrative to Believe In Social Movement Messaging Viewpoint -- Social Movement Builder Azita Ardanaki, Love Social Chapter Five Letting My Passion Be Heard Through a Sign Social Movement Symbolism Viewpoint -- Social Movement Builder Jay Coen Gilbert, B Lab and B Corporation Chapter Six The Business of Doing Good Companies and Social Movements Viewpoint -- Social Movement Builder Kim Jordan, New Belgium Brewing Brewing Company Chapter Seven Delivering Hope Abroad International Social Movements Viewpoint -- Social Movement Builder Shea and Raan Parton, Apolis Chapter Eight The Creative Behind a Movement Creative Approaches to Social Movements Viewpoint -- Social Movement Builder Joe Rospar, Blue State Digital Chapter Nine Using Leaders for Social Movements College Based Social Movements Viewpoint -- Social Movement Builder THON Volunteer Chapter Ten The Power of the Network Peer Engagement in Social Movements Viewpoint -- Social Movement Builder Scott Harrison, Charity Water Chapter Eleven # Hashtag Activism for Social Movements Viewpoint -- Social Movement Builder Mallory Brown, World Clothes Line Conclusion Notes Index
Control code
ocn927141189
Extent
1 online resource
Form of item
online
Isbn
9781119133391
Lccn
2015042192
Media category
computer
Media MARC source
rdamedia
http://library.link/vocab/ext/overdrive/overdriveId
16866334-3aa1-403b-9580-67372ef8ec8a
http://library.link/vocab/recordID
.b34739014
Specific material designation
remote
System control number
  • (OCoLC)927141189
  • wiley1119133394

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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