The Resource The science of web surveys, Roger Tourangeau, Frederick G. Conrad, Mick P. Couper

The science of web surveys, Roger Tourangeau, Frederick G. Conrad, Mick P. Couper

Label
The science of web surveys
Title
The science of web surveys
Statement of responsibility
Roger Tourangeau, Frederick G. Conrad, Mick P. Couper
Creator
Contributor
Subject
Language
eng
Summary
In this volume, the authors provide a comprehensive summary of the literature on this method of data collection that is rapidly growing in popularity. The book includes new syntheses of the authors' work and other important research on Web surveys including a meta-analysis of studies that compare reports on sensitive topics in Web surveys with reports collected in other modes of data collection
Action
EBL dda
Cataloging source
N$T
Dewey number
300.72/3
Illustrations
illustrations
Index
index present
LC call number
HM538
LC item number
.T68 2013eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Label
The science of web surveys, Roger Tourangeau, Frederick G. Conrad, Mick P. Couper
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
http://library.link/vocab/branchCode
  • net
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
1. Introduction -- The total survey error approach -- Roadmap of the book -- The purpose and scope of the book -- 2. Sampling and coverage issues for Web surveys -- Types of Web surveys and the use of probability sampling -- Coverage issues for Web surveys -- Statistical corrections for coverage and sampling bias -- Summary -- 3. Nonresponse in Web surveys -- Defining nonresponse and nonresponse error in web surveys -- Nonresponse error in Web surveys -- Response and participation rates in Web surveys -- Factors affecting participation in Web surveys -- Nonresponse in mixed-mode surveys -- Factors affecting breakoffs in Web surveys -- Item nonresponse in Web surveys -- Summary -- 4. Introduction to measurement and design in Web surveys -- Measurement error in Web surveys -- Measurement features of Web surveys -- Choice of broad design approaches -- The look and feel of the Web survey -- Navigation conventions -- Choice of response formats -- Grid or matrix questions -- Summary -- 5. The Web as a visual medium -- Interpreting visual features of Web questionnaires -- The impact of images -- The concept of visibility -- Summary -- 6. Interactive features and measurement error -- Dimensions of interactivity -- Responsive, machine-like features -- Progress indicators -- Running tallies -- Visual analog scales -- Interactive grids -- Online definitions -- Human-like interactive features -- Summary -- 7. Measurement error on the Web and in other modes of data collection -- Conceptual schemes for understanding mode effects -- Web surveys as a method of self-administration -- Web surveys and cognitive burden -- Summary -- 8. Summary and conclusions -- Non-observation errors in Web surveys -- Observation errors -- A model for mode effects -- Recommendations for Web surveys -- The future of Web surveys
Control code
ocn852158399
Dimensions
unknown
Extent
1 online resource (viii, 198 pages)
File format
unknown
Form of item
online
Isbn
9780199345069
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other physical details
illustrations
Quality assurance targets
not applicable
http://library.link/vocab/recordID
.b30003842
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • (OCoLC)852158399
  • oso0199344043

Library Locations

    • Deakin University Library - Geelong Waurn Ponds CampusBorrow it
      75 Pigdons Road, Waurn Ponds, Victoria, 3216, AU
      -38.195656 144.304955
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